Tools / Agencies / Ad Spend Pacing
Early access · for marketing agencies

Every ad budget, on pace or flagged.

Each client’s monthly budget per channel and campaign, the spend to date, and whether every line is under, on or over pace, with where it will land at month-end. The lines that need you come first, and each client gets a branded report link they can open on their phone.

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🔒 pacing.nvisin.app / today
  • Built for paid media teams
  • A branded report link per client
  • Free 7-day trial at launch
  • Paste exports from Google Ads & Meta
Ad Spend Pacing Reserve your spot

Try it: find the lines off pace, open a client, preview their report.

Sample data for a fictional agency. Changes stay in your browser.
🔒 pacing.nvisin.appOpen full screen ↗
1 · Today: lines off pace2 · Clients: open Harbourline Dental3 · Enter spend or Paste import4 · Preview: the client’s report
How it works

Budgets in, pace worked out.

1You

Set each budget

Add a line per client per channel and campaign with the month's budget, or its own flight dates. Next month, copy last month's budgets in one click.

2Your team

Add the spend

Type spend to date into one grid, or paste a daily export from Google Ads or Meta. Each line shows under, on or over pace and where it will land.

3Your client

They open their report

A branded, read-only link with their month, every line’s pace and projection, and a chart. Made for a phone, with no account.

Included:Budget lines & flightsEnter spend gridPaste importPace & projectionSix months of historyClient report linksPrintable report
Channels:Google AdsMetaLinkedInTikTokMicrosoft AdsAny other
What it's worth

Estimate the time you'd get back.

Your assumption. Start conservative.
Estimated value of time saved, per month
Hours saved
Plan cost
Net per month
Return on the plan
An estimate based on your inputs, not a guarantee. The plan is picked from your numbers. Reserve your spot
Pricing

Two plans, plus custom.

Studio is for up to 15 clients. Agency covers unlimited clients. Both include a branded report link for every client, paste import from Google Ads and Meta, and the printable report, with a 7-day free trial. Prices in US dollars.

Studio
$79 USD/mo

For up to 15 clients

  • Up to 15 active clients
  • Paste import from Google Ads & Meta
  • Branded client report links
  • Email support
Reserve your spot
Agency · most popular
$199 USD/mo

For agencies running many ad accounts

  • Unlimited clients
  • Everything in Studio
  • Staff and view-only users
  • Priority support
Reserve your spot
Custom
Let's talk

For larger teams or bespoke needs

  • Custom sections and reports
  • Integrations and single sign-on
  • Onboarding and data migration
  • Volume pricing
Contact us
Security

Client budgets, shown only to that client.

Budgets and spend are commercially sensitive. Here's how we keep them safe.

Every agency kept separateEach agency's clients, budgets and spend are isolated in the database, and every request is checked against your company and your role.
Clients see only their own reportA report link shows that one client's lines, pace and chart, never your notes, other clients or contact details. New link stops the old one; Turn off hides it.
Percentages only, if you preferTurn on Show percentages only and every budget and spend amount is left off the client's report; the chart shows % of budget instead.
Private link tokensAll traffic runs over HTTPS. Link tokens sit in a private schema only the app's own database login can read, and the report records when the client last opened it.
FAQ

Questions agencies ask

Does it connect to Google Ads or Meta?

Not yet. In v1 you type spend to date into one grid (Enter jumps to the next line), or paste a daily export: Google Ads (Day, Campaign, Cost), Meta (Reporting starts, Campaign name, Amount spent) or a simple date, channel, campaign, spend sheet. Rows are matched to budget lines by channel and campaign. Google Ads and Meta connections that pull spend every morning are next.

How is pace worked out?

Expected spend is the budget times the days elapsed, divided by the days in the month (or the line’s own flight dates). Pace is spend divided by expected. Within ±10% is on pace; you can change the tolerance, and turn on weekday weighting so a weekend day counts half. The month-end projection uses the last 7 days’ spend rate.

What does my client see?

Their own report link, with your logo and agency name: this month and the five before, each line’s pace and projection, and a chart of spend against plan. No account, phone friendly and printable. Turn on Show percentages only to hide every budget and spend amount. Your notes, other clients and contact details never appear.

What if a campaign doesn’t run for the whole month?

Give the line its own flight dates, even across a month end, and it is paced over those days only. Flights that haven’t begun show as Not started.

Does it email the report to clients?

Not yet. “Email it” opens your own email with a short message and the link. Scheduled weekly or month-end emails, and alerts when a line goes off pace, are on the roadmap.

Can the report link be on our own domain?

Not in v1. Links are on pacing.nvisin.app with your logo and agency name on the page. Your own domain is on the list.

Setting it up? Follow Getting started with Ad Spend Pacing, step by step.

Who it's for

Who uses Ad Spend Pacing

ad agencies

See every client's budget per channel, spend to date and where it will land at month-end, with the lines that need you first.

SEO and social media agencies

Send each client a branded pacing report for their paid social, pasted straight from Meta and Google Ads.

Retire the pacing spreadsheet.

Setup takes about 10 minutes: your logo, your clients, then each client’s budget per channel. Next month, one click copies last month’s budgets.

Start setup →